Wine tourism - find out more about us and our luxury wine tours

About Us

sorcha hollowayWine Tourism with Away With Wine

After many years of travelling to beautiful places, and learning to love and appreciate fine wine, it made a lot of sense for us to combine the two to create memorable wine tourism experiences to share with fellow aficionados of wine and travel.

We would like to share with you the magic of the finest wines in some of the world’s most stunning wine regions. Our trips are for small groups only, in order to create a more intimate and exclusive ambience, and also because some of the more esteemed wineries will only admit small groups for tours and tastings. Our signature small group wine tours are accompanied by Sorcha. We can also make wine tourism arrangements for couples and families.

In addition to our small-group tours discussed above, and because of increasing demand, combined with the impossibility of being in more than one place at once, we are now also offering tours with other hand-picked wine tour operators. We are very careful about whom we work with since we wish our clients to experience the same high standards of service that we like to provide ourselves. We now have partners in Sicily, Greece, Burgundy, Piemonte and the Dordogne. We will shortly be introducing wine tours in the Amalfi Coast, Croatia and Portugal with our trusted business partners there.

Your financial protection is of paramount importance to us, hence we are fully compliant with ”The Package Travel, Package Tours Regulations 1992” via our membership of the Travel Vault, ensuring your payments are fully protected in the event of any supplier failure. For further information on how the Travel Vault protects your trip, click on this link, or the Travel Vault logo. 



We look forward to welcoming you on one of our exclusive luxury wine tours very soon.

Sorcha Holloway is a wine influencer and communicator on Social Media. She is the host and founder of the Twitter Chat #ukwinehour on Thursday evenings at 19.00 GMT/20.00 CET if you would like to join in – celebrity guests often feature, and there are regular competitions and giveaways.

Sorcha & Tim would like to acknowledge and say thank you to the various wineries and hotels who have provided and permitted the use of some of the stunning images you can see on this site.



Thanasis Laskaratos, our business partner and tour guide in Greece, is a passionate and knowledgable advocate of Greek wine, and will look after you exceptionally well should you book on any of his tours. He has given lectures on Greek Wine and Wine Tourism at international conferences, and is an all-round decent guy, and great company too!